Send out your emailing to those who WANT to receive it!
An
Opt In Email Campaign is an email campaign sent to individuals who have
requested that they receive more information on your topic and have
agreed, ahead of time, to receive your email marketing piece. In other
words, This is not spam! Using an opt in email list is ½ the cost of a
traditional stamped direct mail campaign. Opt in email lists produce
the very highest response rates, among all types of emailings with an
average return of 10-15%.
Launching an opt in email list campaign will allow you to:
- Increase online sales
- Increase repeat orders
- Build customer loyalty
- Increase response rates
- Build brand awareness
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